MAC-DUFF Tourism - Heritage - Planning

President, ICOMOS International Cultural Tourism Committee

Fergus Maclaren is a sustainable tourism and cultural heritage management professional with 25 years of experience in Canada and internationally. His background includes a broad range of tourism planning, destination management and community development aspects including training, risk and gap analyses, performance indicators development, research, site evaluation, needs assessment, Internet marketing, communications plans, site branding, multi-stakeholder evaluation and participation, program design and evaluation, large group presentations and facilitation. Mr. Maclaren has taught sustainable tourism at McGill University and lectured on the subject at post-secondary institutions in North America and Asia. He was elected President of the International Committee n Monuments and Sites (ICOMOS) International Cultural Tourism Committee in December 2017, and has acted as the Canadian National Expert Representative since 2008.  Mr. Maclaren has travelled to Africa four times, originally to undertake presentations and preparatory meetings when he was the Director of the United Nations-funded International Year of Ecotourism program in 2001-03. He was most recently on the continent in April 2017, when he toured the Serengeti National Park, Ngorongoro Crater and Zanzibar Stone Town World Heritage sites in Tanzania. He currently serves as the Head of International Relations and Knowledge Management for the Africa-focused Global Economic Institute, responsible for the development of their sustainable tourism program, and is assisting with the establishment of the ICOMOS National Committee for Kenya.